What You'll Learn
- Model factory capacity utilization margins (fixed-cost breakeven curves).
- Deconstruct electric vehicle Bill of Materials (BOM) cost structures.
- Evaluate direct-to-consumer (DTC) sales networks vs traditional franchised dealership channels.
Lesson Overview
Master electric vehicle (EV) battery supply chains, platform-sharing manufacturing margins, dealership direct-to-consumer transitions, and autonomous ridesharing models.
Imagine your interviewer says: "Your client is ApexMotors, a premium legacy automotive OEM. Their newly launched electric SUV is losing $8,000 on every unit sold. The CEO wants to know if they should invest $3 billion to construct an in-house battery Gigafactory or partner with a battery joint venture to reduce sourcing costs."
Why This Matters for Consulting Interviews
Automotive cases blend heavy operations (manufacturing capacity, supplier chains, CapEx) with modern software business models (OTA upgrades, subscription driver assistance, ridesharing).
Prerequisites
- Operations & Bottlenecks
- The MECE Principle
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